Searching For New Story Angles? Try This...
We’ve all been there. When you’ve had zero attention with your pitch about your organization or destination. Where can you turn to...
Cultivating Media Relationships with Outdoor and Travel Writers
Most PR professionals realize that the relationships they have with media are the most important component of getting results....
Think Outside The Box For Your Next Media Event
It’s challenging to plan and execute media events. We are often working to bring as many journalists as we can to our events and manage...
4 Tips to Optimize Your Influencer Outreach
Influencer campaigns have become an integral part of overall PR and Marketing strategies. As I mentioned in an earlier email on 2018...
In Media Relations it’s the Little Things That Make a Big Difference
Over the holidays, it's good to take time and remember that "media relations" is founded on relationships. Just as in our personal lives,...